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The Psychology of Conversion Copy: How to Write Words That Drive Action

Learn how psychological triggers in conversion copy influence buyer behavior. Boost lead quality and ROI with proven persuasive writing techniques.
Do PPC Marketers Need Conversation Intelligence or Lead Intelligence?
Marketing
Do PPC Marketers Need Conversation Intelligence or Lead Intelligence?

Conversation Intelligence and Lead Intelligence may sound similar, but they're quite different. So which is right for PPC marketers?

3 Ways Your PPC Campaigns Positively Impact Your SEO
Marketing
3 Ways Your PPC Campaigns Positively Impact Your SEO

In this article, we look at three ways running PPC ads benefits your SEO—from active strategies you can use to...

PPC vs. SEO: Pros, Cons and When to Use Each
Marketing
PPC vs. SEO: Pros, Cons and When to Use Each

At WhatConverts, we’re huge fans of PPC. And SEO is another one of our favorites. But the truth is, every...

The Triple T of Search Marketing: Why Search is so Powerful
Marketing
The Triple T of Search Marketing: Why Search is so Powerful

What makes paid search marketing so powerful is that you can target your audience at the time they need your...

HubSpot Marketing Hub vs. WhatConverts: Which is best for your business?
Marketing
HubSpot Marketing Hub vs. WhatConverts: Which is best for your business?

In this article, we’ll provide you with a detailed comparison of HubSpot Marketing Hub and WhatConverts, including their features, main...

9 of the Best Marketing Dashboard Tools for Agencies
Marketing
9 of the Best Marketing Dashboard Tools for Agencies

The best marketing dashboard tools can help facilitate a better relationship between the agency and the client. Those tools can...

How to Confidently Boost Google Ads Spend By 8x
Marketing
How to Confidently Boost Google Ads Spend By 8x

Find out how WhatConverts lead tracking gave Airskirts the confidence to spend 8x more on Google Ads in just five...

Introducing the New WhatConverts Dashboard
Marketing
Introducing the New WhatConverts Dashboard

The new WhatConverts Dashboard is now available to all users. Learn more about all the new layout, additional features and...

WhatConverts Tips: Automation and the New Mobile Dashboard
Marketing
WhatConverts Tips: Automation and the New Mobile Dashboard

WhatConverts makes it easy to track marketing success on the go with automation and a brand new mobile dashboard,

Atomic Marketing Boosts PPC Conversions by 40% with WhatConverts and Google Smart Bidding
Marketing
Atomic Marketing Boosts PPC Conversions by 40% with WhatConverts and Google Smart Bidding

WhatConverts allows Atomic Marketing to leverage Google Smart bidding to its full potential by providing Google with more accurate data.

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