BECOME A POWER-USER 🏆 Maximize the full potential of WhatConverts! Learn How
Track call leads back to marketing sources.
Easily track existing web forms on your site.
Tie chat leads to marketing campaigns.
See all your leads and sales in one place.
Show clients exactly how well your marketing works.
See how many qualified leads your marketing department delivers.
Track marketing efforts for every franchise, all from one platform.
WhatConverts reveals which marketing campaigns are working.
See exactly where your customers are coming from.
Which marketing channels are driving new clients? Find out.
See which marketing delivers renters and buyers.
Discover how new customers find your dealership.
Create reports that show new patients vs. existing patients.
Easily separate calls from new patients vs. existing patients.
Track every new patient back to the marketing source.
See which marketing channels drive new patients.
Find out where your new students come from.
Calculate ROI from search ads, direct mailers and more.
Learn which marketing delivers the most valuable clients.
A simple way to figure out where customers come from.
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Note: If you haven't added your WhatConverts tracking script to your website, add your tracking script. If you are using the WhatConverts WordPress Plugin, you will want to deactivate the plugin and place your WhatConverts Tracking Code above your Intercom Integration Code.
1On your website where you have placed your Intercom Javascript Installation Code, replace your Intercom Basic Javascript for Website Visitors Installation Code.
<script> var cookie = oqhaqzwnbjgcpycneryg('wc_client'); var source='',medium='',campaign='',content='',keyword='',gclid='',landing_page='',user_id='',msclkid=''; if (cookie) { var cookie_parts = cookie.split('+..+'); if (cookie_parts[0]) source = cookie_parts[0]; if (cookie_parts[1]) medium = cookie_parts[1]; if (cookie_parts[2]) campaign = cookie_parts[2]; if (cookie_parts[3]) content = cookie_parts[3]; if (cookie_parts[4]) keyword = cookie_parts[4]; if (cookie_parts[5]) gclid = cookie_parts[5]; if (cookie_parts[6]) landing_page = cookie_parts[6]; if (cookie_parts[7]) user_id = cookie_parts[7]; if (cookie_parts[8]) msclkid = cookie_parts[8]; } window.intercomSettings = { app_id: "********", source: source, medium: medium, campaign: campaign, content: content, keyword: keyword, gclid: gclid, landing_page: landing_page, user_id: user_id, msclkid: msclkid }; </script> <script>(function(){var w=window;var ic=w.Intercom;if(typeof ic==="function"){ic('reattach_activator');ic('update',w.intercomSettings);}else{var d=document;var i=function(){i.c(arguments);};i.q=[];i.c=function(args){i.q.push(args);};w.Intercom=i;var l=function(){var s=d.createElement('script');s.type='text/javascript';s.async=true;s.src='https://widget.intercom.io/widget/*******';var x=d.getElementsByTagName('script')[0];x.parentNode.insertBefore(s,x);};if(w.attachEvent){w.attachEvent('onload',l);}else{w.addEventListener('load',l,false);}}})();</script>
Note: Replace ******* with your Intercom App ID. You can find your App ID inside of your Intercom Javascript Installation Code
2Go to Zapier. Click "Create Zap". Select "Intercom" as your Trigger App and "New Closed Conversation" as the Trigger Event.
Test your Trigger step on your website by starting and ending a chat, click "Test Trigger" to pull in sample chats. Review the most recent chat and make sure you're using the most recent chat with WhatConverts data appended. Click "Continue".
3Select "Intercom" as your first Action App and select "Find Lead" as the Action Event. Click "Continue". Under Search Mode select "ID" and under Search Value select "User ID". Click "Continue". Test your step and, once successful, click "Finish".
4Add a third Action Step and select "WhatConverts" as your Action App. Select "Create Lead" as the Action Event then click "Continue". Select your WhatConverts account to integrate with Intercom.
Set up your Template as follows:
User ID: Custom Attributes User ID
Add the following field under Additional Fields:
Click "Continue" and send a test to WhatConverts. When the test is successful, you can name your Zap and turn your Zap "on".
5Log into the WhatConverts profile set up in the Zap. Click "Leads" in the top menu. Review the Intercom Chat that was sent in the previous step.
If you have any questions, please contact us here: Contact WhatConverts Support or email support@whatconverts.com
One of our marketing experts will give you a full presentation of how WhatConverts can help you grow your business.
Schedule a DemoAutomatically send chat events to Google Analytics to define conversion funnels.
WhatConverts reports web chats as a conversion action, revealing which marketing drives chats.
We capture the full chat ticket information and store the lead with its marketing data.
See the full chat transcript alongside lead details, instantly.
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